Business Development Executive

Workforce Group  |  Lagos

Posted 11 Feb


Company Description

Workforce Group is a leading provider of end-to-end, integrated and result-focused Business and Human Resource solutions in Nigeria, offering advisory, outsourcing, recruitment and assessment, learning and development, market entry, technology services and solutions.

From inception in 2004, we have helped clients across diverse industries and sectors such as Financial Services, Telecoms, Oil and Gas, Real Estate, Hospitality, Power, Entertainment, FMCG, etc., to achieve their strategic goals and objectives.

Our reputation for excellence in service was built from over a decade of providing business and human resource consulting across several states in Nigeria.


Our flat management structure allows for the free flow of ideas and interaction among employees of various cadres. Occasionally, employees may be drafted to work with different business units to deliver on projects and organisational interventions. This further creates an opportunity for personal development as well as holistic professional growth.

Our Employer Value Proposition (EVP)

Impact: You become part of a professional team that delivers cutting edge solutions to transform clients’ businesses.

Teaming: We consistently embark on both business and social activities that facilitate bonding and alignment throughout the organisation.

Growing: We hire the best hands and equip you to grow and become better.

Giving back: We appreciate and emphasise the importance of giving back to society as one of our core values.


We offer a wide range of benefits to our people. You bring your “A” game and we will provide the opportunities.

Job Description

Role Title: Business Development Executive (Telco/IT & FMCG)

Role Summary: The Business Development & Sales Executive is responsible for developing business solutions, sales ideas and identifying sales leads, pitching our products and services to new clients and closing new sales with the aim of increasing the clientele and achieving profitable revenue growth for the organisation. 



Job Responsibilities: 

  • Research and identify new markets, business opportunities and prospects/sales leads

  • Develop and execute plans to achieve financial targets (number of clients, revenue and expenses) set for each period.

  • Develop business development plans, go to market plan, relevant marketing assets to acquire and onboard new clients

  • Communicate products and services via various marketing materials and channels to identify prospects.

  • Manage the end to end process of acquiring clients from initial engagements to closing deals.

  • Follow up new business opportunities/leads through various platforms to establish a rapport and set up meetings.

  • Attend meetings and pitching sessions, make presentations and report outcomes to management/supervisor.

  • Prepare and present our products and services to identified prospects via PowerPoint presentations, quotes, proposals, demos and sales displays as required.

  • Prepare sales contracts, Service level agreements and other documents in line with company policies and work with the client to ensure execution.

  • Conduct client surveys to develop marketing assets and use cases for engaging prospects.

  • Provide support and materials in upselling to existing clients

  • Conduct periodic research to constantly benchmark company’s products and service offerings with current trends and industry standards

  • Identify and attend industry conferences and other networking events to gain industry insights and network with relevant stakeholders.

  • Identify and establish key relationships in organizations/bodies where relevant stakeholders of sectors of focus belong.

  • Establish and build strong relationships with key contacts within target markets/stakeholder organisations.

  • Contact clients and prospects to inform them about new developments in the company’s products and services.

  • Negotiate pricing and other terms with clients and relevant partners.

  • Advise and proffer solutions on how to strategically solve problems and prioritise client needs.

  • Conduct relevant research and generate data-driven reports on market trends and other relevant information to educate the target market and enable business decisions.

  • Prepare and present weekly, monthly and other reports on activities for management review.


Role Competencies/Skill: 

  • Excellent verbal, written and interpersonal communication skills.

  • Extremely goal-oriented, self-motivated and driven and organised

  • Report writing skills

  • Marketing skills

  • Relationship management

  • Project management

  • Presentation skills

  • People management skills

  • Business acumen

  • Commercial awareness- Pricing, Selling & Negotiation Skills

  • Proficient in MS Office, with working knowledge of CRM.

  • Digital skills

Educational Qualification:

  • Bachelor's degree in business administration, marketing, mass communication or equivalent

Desired Experience:

  • 3 - 4 years' prior industry related business development experience

  • Consulting experience with focus on Telco/IT & FMCG industries

  • Strong communication and interpersonal skills

  • Proven knowledge and execution of successful development strategies

  • Strong network/pipeline in the Telco/IT & FMCG industries

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