Digital Marketing Executive

Workforce Group  |  Lagos

Posted 03 Feb


Description

Are you a Digital Marketing specialist? With strong competence in the following areas:

  • Email marketing strategy
  • social media management. 
  • Indept knowledge of Target consumer insight 
  • Search engine marketing (SEM)
  • Search engine optimization (SEO), 
  • content writing and content development.

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Requirements

  • Work experience in Digital Marketing, preferably within HR/Management consulting.
  • Experience running successful marketing campaigns with demonstrated proficiency in research, ideation, strategy & experience
    mapping, content production, ATL, BTL, OOH, PPC, Display, Social, Mobile, and Influencer Marketing. Solid knowledge of data, web analytics and Google Adwords.
  • Knowledge of Active Campaign CRM software.
  • BSc Marketing, Mass Communication or another relevant discipline. 
  • Minimum of 2-4 years managerial experience in professional services marketing.
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate.
  • Experience in optimizing landing pages and user funnels and working knowledge of HTML, CSS, and JavaScript development and
    constraints

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