Culture Marketing Specialist

Workforce Group   |  Lagos

Our client, a leading FMCG is looking to recruit a Culture Marketing Manager. The Culture Marketing Specialist will be a part of the Marketing Team and is responsible for dedicated Culture projects and programmes within the overall Nigerian business.He/She is responsible for building the local face of the brand – in Culture & Music (including festivals), long term partnerships and strong networks including Opinion Leaders & key influencers both online (Social Media) and offline of the brand in the most locally relevant way in line with Regional & Global strategies to increase Brand awareness.RESPONSIBILITIESCulture MarketingBuild the foundations of a highly effective Culture program by:Establishing and maintaining selected locally relevant Culture Marketing initiatives and projects as part of the overall marketing planDeveloping brand image & relevance by identifying strategic Third-party Culture and Music platforms with which to drive long term partnershipsNegotiating and securing relevant music, SI & MI rights to ensure all created content can be sufficiently utilised in our media businessClosely collaborating with On-Premise, Communications and Brand Marketing teams in the planning and execution of all National programs and eventsOpinion Leader Network & Event ProgramEstablish the organisation as a credible brand in the local scene by:Building a strong network in the fields of Culture in general – and Music in particular to ensure the organisation is at the forefront of new and upcoming trendsBuilding a strong portfolio of key Artists to work with on various projects and programs within the entirety of the organisationTaking care of optimum usage of the firm's products in focused Culture playgrounds by Opinion Leaders and secure perfect communication about the brand and the product.Drive “Can in hand” and product placement with key Artists and in defined key areasBranding and CommunicationBuild and grow engagement to reach more people, more often and for longer by:Working with the Media Network Manager to design and contribute to unique stories, interesting topics, new formats, and top media contentManaging the firm's brand appearance at all Culture program in line with international benchmarks and guidelines.Managing all Culture related information & data on internal platforms 

Posted 23 Sep

Culture Marketing Manager

HSE Lead

Workforce Group   |  Lagos

Our client, a leading Oil & Gas firm is looking to recruit an HSE lead. The ideal candidate should have the below-listed attributes:Excellent spoken and written English. Highly effective written and oral skills.Strong HSE commitment and willingness to be a proactive HSE role model and leaderHigh motivation, a self-starter with the ability to work unsupervised in a demanding environment and achieve results through strong leadership and motivation.Competence and experience in developing, documenting and implementing comprehensive HSE Management Systems.Competence and experience in the effective management of an HSE Team (on or off-site)A pragmatic approach to problem-solvingStrong experience in working with third party contractors to create a successful HSE programmeComprehensive knowledge of Nigerian Health, Safety and Environmental legislationComprehensive knowledge of Quality Assurance practices, processes and standardsComprehensive knowledge of Health and Medical practices, processes, and standardsComprehensive knowledge of HSE Case legislationExperience in managing the developing of an HSE Case from inception to final approvalExperience championing or facilitating of HAZOPS and HAZIDSComprehensive knowledge of ISO 9001:2008 Quality StandardComprehensive knowledge of OHSAS 18001: 2007 Occupational Health and Safety StandardComprehensive knowledge of ISO 14001:2004 Environmental Management StandardExperience in accident investigation and skilled in the use of Root Cause Analysis techniques e.g. TapRoot, Tripod Beta, etc.Computer proficient and capability in working without secretarial assistanceStrong technical competence in production process SafetyConfidence and articulate public speaking skills

Posted 23 Sep

HSE Lead

B2B (Business To Business) Deployment Lead

Workforce Group   |  Lagos

Our client, a leading FMCG company is looking to recruit a Deployment Lead who will manage the roll-out in the Opco. This roll-out involves planning and executing the scale-up of the solution. The ideal candidate will coordinate with the relevant Commerce teams and other possible deployment partners to smoothly lead a successful nationwide rollout. He/She will be a part of the Data-Driven Sales (DDS) team, required to run the B2B implementation, with the main responsibility of creating a data-driven organisation (e.g., ensuring data-based decision making, optimizing promotions by using outlet purchase behavior data, etc.)JOB ACTIVITIES:Lead the QuickDrinks rollout in Nigeria, working together with the Product Lead, sales department, and third-party deployment teamsManage deployment plans milestones and customer pre-requisitesOrganise initial workshops and training for Area Sales Managers(ASM) & Sales Executives (SE)Coordinate the ASMs & Sales Executives in the field to give hands-on training related to customer sell-in & onboardingCoordinate the support and training of outlet personnel in collaboration with deployment partnersOrganise feedback sessions among outlets (including distributors and sub-distributors) whilst ensuring results are used to continuously improve the roll-out Constant communication to the management team, through update emails; presentations; calls; and formal meetingsProvide Train the Trainer programs for the Sales Capability TeamLiaise with Product Lead for escalations on scope, processes and/or budget. Prepare and maintain resource plan and forecast including own resources, third party needs, and tools. Monitor performance of project teams and third party teamMEASURE OF SUCCESS:Nigeria B2B e-commerce revenue contribution, successful outlet/distributor or sub-distributor on-boarding in line with phased scale-up target.The timely and successful rollout of Digital B2B in Opco.Enabler to the RTM and deliver on KPIs such as Customer NPS.QUANTITATIVE DIMENSION:Number of subordinates: Third-Party Workers          2019 Departmental Budget

Posted 23 Oct

Deployment Lead

Senior Brand Manager

Workforce Group   |  Lagos

Workforce Group is currently looking to recruit a Senior Brand Manager for a client, who will be responsible for championing & driving brand growth in volume and equity by leveraging on the understanding of consumer's attitudes, motivations, and trends. Developing and executing of Brand plan for both short and long term to deliver ROI consistently to the business.Functional Competencies:Insight Generation & Analytics Ability to develop and assess Insights and translate them into growth strategies Ability to draw clear recommendations from Brand health tracking. Translate data into meaningful insights for communication development and trade initiatives Brand Activations Work with agencies to execute global brand platforms in all the relevant channels Collaborate with channel managers to drive incremental penetration and ROS. Collaborate with the key accounts team to leverage their events to increase ROS and Power for the brand Communication Work with agencies to develop breakthrough communication for the brands while ensuring compliance with Heineken Marketing Code. Work with agencies and cross-functional team to develop and execute Through the Line Marketing campaigns and activities Actively track competitive activities and work with agencies to respond accordingly Work with Trade Marketing and Regional teams to develop relevant communication for the regions and across all channels Finance Understanding of budgeting, pricing, cost management, and negotiation. Ensure strict compliance to internal control measures with respect to budget allocation and appropriation Work with Commercial Controller to monitor and evaluate budgeted expenses versus actual. Monitoring and evaluation Work with a cross-functional team to monitor and measure the impact of investments on key brand indicators (brand health, distribution & penetration, market share, etc.)

Posted 23 Sep

Senior Brand Manager

Manager Credit Cards

Workforce Group   |  Lagos

Our Client, a leading Financial Institution is looking to recruit a Credit Card Manager. The credit card product manager will be responsible for building and directing credit card product strategies, developing and implementing marketing plans to drive business goals and meet business targets.Job Duties & Responsibilities:Develop and launch the bank's Credit Card Proposition                                    Design processes to support proposition             Conduct regular review on market trends and study competitor activities to identify opportunities.Initiate product ideas and ongoing features/benefits tailored for each target segment.Manage Product line up                                                              Develop and obtain agreement to the full proposition offering – including target segment, product mix, pricing mix, distribution/sales strategy, service strategy, marketing strategyDevelop strategies and activities that will drive the activation/activity of credit cardsDevelop product education viz user guides, processing guides, and FAQs               Deliver frontline face to face and e-learning training                                                   Periodic Product review, market intelligence and profiling of market peers to ensure competitiveness    Contribute to the formulation of retail banking strategy and policy for cardsSupport Business and Branch Banking teams in preparation for card implementation and launch plansDevelop market communication materials to Internal and external customers     Provide Marketing support to the Sales team                                                            Cross-sell & up-sell credit product to existing & potential customers                 Ensure weekly reports for card issuance, activation, usage, and attrition rates        Training of Sales StaffAny other job as assigned by the Head Retail ProductsKey Performance Indicators:Product LaunchTotal number of cards issuedTotal number of active cards Deliver Bank-wide product knowledge – F2F and e-learningJob Knowledge:Understanding of CreditUnderstanding of Key Card brand (MasterCard/Visa) processes and operationsFundamentals of Card issuance and technologiesKnowledge of Key credit card business drivers360 degree understanding of the processes that support a card business from operations to technology to processes.

Posted 23 Sep

Credit Card Manager

Business Development Manager

Workforce Group   |  Lagos

Job ObjectiveThe Business Development Manager will be responsible for managing, optimizing and extracting value for The  Zone, raise grants, organize epic events and drive facility related revenues via rentals for business related purposes.  Job ResponsibilitiesDevelop and implement the marketing strategy for positioning the The Zone Centre as the business conference and training facility destination of choice.Build, manage and partner with the network of event organisers to ensure that The Zone Centre is always booked.Pro-actively source for potential partners for events, conferences and exhibitions. Manage all sponsorship activities- responsible for sponsor prospecting, proposal customization and presentation, sponsor follow-up and representing the company at industry functions.Responsible for sourcing grant specialists that will help create access to grants and donations to develop, equip and expand the innovation hub.Responsible for preparing, packaging and securing meaningful investments for Startups and products coming out of our Startup studio Pull together strategic, education based events, from possible topics, to facilitators, sponsors and partnerships etcEnsure current industry trends are properly addressed via curriculum content, conference speaker and speaker management.Analyze programs for effectiveness; conduct post-event reporting and ROI analysis. Interact with and manage multiple vendors, partners, company executives and a wide range of functional groups.Ability to navigate large partner organizations with multi-stakeholder management and secure their buy-in.  Ability to think strategically about complex issues and develop thoughtful recommendations and action plans. Exceptional interpersonal skills and the ability to communicate confidently with professionals from all levels of the corporate environment.Ability to navigate large partner organizations with multi-stakeholder management and secure their buy-in.  Ability to think strategically about complex issues and develop thoughtful recommendations and action plans. Exceptional interpersonal skills and the ability to communicate confidently with professionals from all levels of the corporate environment. Work with marketing team to create plans for pre- and post-publicity, mailings, social media interaction, produce collateral or promotional materials that relate to events, including programs, pledge forms, signage and invitations. Represent the organization externally in respect to events and sponsorship activityDemonstrated experience in planning large-scale corporate events and strategic programs Proven track record of leveraging opportunities to obtain event revenue through multiple methods (ticket sales, sponsorship, etc.), and motivating committees and volunteers to achieve revenue goals

Posted 16 Sep

Experienced Hire